which social media is best twitter vs instagram.

which social media is best twitter vs instagram. 

Hello friends, today I will compare between Twitter and Instagram to know which social media is best twitter vs instagram.

what is social media? 

Social media is computer-mediated technology that facilitates the sharing of ideas, career interests, thoughts, information and other forms of expression via virtual communities and networks.

which social media is best twitter vs instagram. 

what is twitter & instagram.

1) what is twitter? 

Twitter is an American online news and social networking service on which users post and interact with messages known as "tweets". Tweets were originally restricted to 140 characters, but on November 7, 2017, this limit was doubled for all languages except Chinese, Japanese, and Korean.

basic info :-

URL   = https://twitter.com/
CEO   = Jack Dorsey
Founded on    = March, 2006
Headquarters = San Francisco, CA
Employees      = 4100

2) what is instagram? 

Instagram is a photo and video-sharing social networking service owned by Facebook, Inc. It was created by Kevin Systrom and Mike Krieger, and launched in October 2010. It allows you to share photos, videos, Stories, and live videos. It has also recently launched IGTV for longer-form videos.

basic info :-

URL   = https://instagram.com/
CEO   = Kevin Systrom
Founded on    = October, 2010
Headquarters = Menlo Park, CA
Employees      = 550+

Monthly active users 

1) Twitter      = 335 million (335,000,000)
2) Instagram =1 billion (1,000,000,000)

Global ranking Twitter vs instagram

1) Twitter      = 11
2) Instagram = 15

Daily pageviews per visitor

1) twitter       = 3.21
2) instagram = 3.82

daily time on site  

1) twitter       = 6:22
2) instagram = 5:42

bounce rate twitter vs instagram

1) twitter       = 54.0%
2) instagram = 62.2%

Read also:- Top 10 most popular social media in the world

social media market share twitter vs instagram 

1) twitter       = 6.91%
2) instagram = 2.30%

Traffic comparison twitter vs instagram 

Total visits 

1) Twitter      = 3.94 billion
2) Instagram = 3.15 billion

Traffic sources

Direct 

1) Twitter      = 51.91%
2) Instagram = 66.07%

Referral 

1) Twitter      = 7.47%
2) Instagram = 5.35%

The top 5 countries by user:- Twitter vs instagram 

top 5 country by twitter users :-

(country name--users%--country rank)

1) U S A      =31.6% =8
2) Japan     =16.1% =6
3) U K         =5.9%   =10
4) India      =3.4%   =19
5) Canada  =3.2%   =8

top 5 country by Instagram users :-

(country name--users%--country rank)

1) USA     = 24.5% = 10
2) Russia = 7.3%   = 11
3) Japan  = 5.2%   = 17
4) UK       = 4.4%   = 14
5) Iran     = 4.2%   = 5

logo comparison Twitter vs instagram. 

1) logo of twitter 

2) logo of  Instagram

Statistics:- twitter vs instagram 

1) Top 3 twitter statistics:-

1) Number of Twitter Daily Active Users = 100 million.

2) Total Number of Tweets sent per Day = 500 million

3) Percentage of Twitter users on Mobile = 80%

2) Top 5 Instagram statistics:-

1) Total Number of Daily Active Instagram Users = 500 million

2) Number of Instagram Likes per day = 4.2 billion

3) Number of Businesses on Instagram = 25 million

4) Number of Photos & Videos uploaded per day = 100 million+

5) Number of Photos Shared to Date = 50 billion

Demographics, Twitter vs instagram

Top 8 Twitter Demographics :-

1) 24% of All Internet male users use Twitter, and 21% of All Internet Female users use Twitter.

2) There are over 69 million Twitter users in the US.

3) The total number of Twitter users in the UK is 13 million.

4) 37% of Twitter users are between the ages of 18 and 29, 25% users are 30-49 years old.

5) 36% of Americans aged 18 to 29 years old use Twitter.

6) 80% of Twitter users accessing the platform on a mobile device, and 93% of video views are on mobile.

7) Roughly 46% of Twitter users are on the platform daily.

8) The top three countries by user count outside the U.S. are
1) Brazil = 27.7 million users
2) Japan = 25.9 million
3) Mexico = 23.5 million.

Top 8 Instagram Demographics:-

1) 68% of Instagram users are Females.

2) 59% of internet users between the ages of 18 and 29 use Instagram and 33% of internet users between the ages of 30 and 49 use Instagram

3) 77.6 million Instagram users are from the US.

4) Instagram is used by 31% of American women and 24% of men.

5) 80% of Instagram users come from outside the U.S.

6) 32% of all Internet users are on Instagram.

7) 38% of female internet users use Instagram and 26% of male internet users use Instagram

8) Six in ten online adults have Instagram accounts.

Read also :- Top 10 most popular social media in the world

Financials facts, Twitter vs instagram. 

Top 5 Twitter Financials facts 

1) Twitter is currently valued at $16 billion.

2) Twitter’s revenue: $711 million

3) Mobile advertising revenue was 88% of total advertising revenue.

4) Total ad engagements were up 91% year-over-year.

5) Advertising revenue totalled $545 million.
USA                  = $374 million,
International = $242 million,
an increase of 6% year-over-year.

Top 5 Instagram Financials

1) Instagram’s Mobile Ad revenue is expected to hit $7 billion in 2018.

2) An estimated 71% of US businesses are on Instagram in 2018.

3) Instagram Now Has More Than 1 Million Monthly Advertisers and 8 Million Business Profiles.

4) 78% of Influencers Prefer Instagram for Brand Collaboration.

5) User-Generated Content Has a 4.5% Higher Conversion Rate.55.4% of Influencers use Instagram Stories for Sponsored campaigns.


Fun Facts, Twitter vs instagram 

1) Fun Facts, Twitter

1) Twitter can handle 18 quintillion user accounts.

2) 74% of Twitter users say they use the network to get their news.

3) More than 100 million tweets contained GIFs in 2015.

4) Number of Twitter timeline views in 2014 is 200 billion.

5) 83% of 193 UN member countries have a Twitter presence.

6) Twitter’s revenue per employee is $488,913.

7) Twitter live-streamed more than 830 events.

8) 85% of small and medium business users use Twitter to provide customer service.


2) Fun Facts Instagram 

1) More than 50 Billion photos have been uploaded to Instagram so far.

2) Photos With Faces Get 38% More Likes.

3) Posts with at least one hashtag average 12.6% more engagement.

4) Posts With a Location Get 79% More Engagement.

5) The most popular hashtags on Instagram are #Love, #Instagood, #Me, #Cute, and #Follow.

6) Instagram influencers are charging up to $100,000 for a sponsored post.

7) 50% of Instagram Captions & Comments Contain Emojis.

8) Brazil ranked second in female user share, the country is home to the largest total Instagram user base in Latin America and second worldwide.


Learn more about twitter vs instagram which is best for your business